CeeDee Lamb returned to the field for the Dallas Cowboys in their Week 13 matchup against the New Orleans Saints, having missed the previous game with a concussion, but going on to help his team land a win at Caesars Superdome on Thursday night. And while two-time All-Pro running back Alvin Kamara wasn’t able to take the field due to injury, the Saints loss was preceded by a win for both sides — when Lamb and Kamara teamed up for charity.
The two stars linked with Sneaker Politics, a Lafayette-based sneaker and lifestyle brand that also has a store in the heart of Dallas (Deep Ellum), in releasing limited edition gameday hats and t-shirts with the goal of generating revenue that would then be funneled back to the community. Per Sneaker Politics on Instagram, 100% of the revenue generated from the sales were to be donated to charity(ies) chosen by Lamb and Kamara.
According to Dallas Reports, Kamara has chosen his to benefit New Orleans families in need during the holidays. Sneaker Politics will select these families based on their submissions. Lamb’s donation will go to The Elephant in the Room, Inc., a charity founded in 2017 to help others who do not have the courage or knowledge to help themselves deal with the effects of mental health.
Lamb, who went to high school in Fort Bend County, TX, actually hails from Opelousas, LA (just north of Lafayette), where he and his family lived until Hurricane Katrina forced evacuations and subsequently devastated the area in 2005. His ties to the community in Louisiana run deep, making a combined effort with New Orleans’ favorite superstar — Alvin Kamara — that much more potent in their mission to make the holidays (and beyond) special for the less fortunate.
You can still purchase the special edition merchandise by visiting Sneaker Politics online to help their mission.